Expert Advice for Every Stage of Performance Marketing

Phonexa
1 minutes read
Phonexa
1 minutes read

Phonexa COO Jeff Schaffer recently appeared on the “Enformed Insights” podcast in an episode titled “Unlocking Success in Performance Marketing: Advice For Every Stage Of The Journey.”

The “Enformed Insights” podcast shares an inside look into how industry experts succeeded in their respective fields.

Schaffer joined host Fred Pfeiffer, Enformion’s Director of Business Development and Marketing Intelligence, to discuss his journey in performance marketing and the insights he gained along the way.

Here are some of the highlights from the conversation:


(00:40) Information on Schaffer’s background and the road that led to Phonexa
(03:12) Schaffer outlines his approach to building and managing high-performing teams
(05:18) Advice for newcomers to the performance marketing industry
(08:58) Developing a passion for the industry
(11:26) Breaking down Phonexa’s key differentiators in the performance marketing software landscape
(13:55) The biggest challenges and opportunities facing the affiliate marketing industry
(16:45) Insights into Phonexa’s growth, future expansion plans, new features, and functionalities
(19:13) How Phonexa ensures its products are constantly evolving to meet the needs of their clients
(21:35) Schaffer provides a real-world example of the Phonexa platform helping a client achieve success
(23:02) The biggest pain points Phonexa helps clients solve
(25:37) Tips on using news sources to stay current with industry trends

To continue the conversation with Jeff, connect with him on LinkedIn.

Got Questions?

Get in touch! We are available 24/7.

Phonexa avatar
Phonexa
Related Posts

Why Lead Tracking Matters for Sales & Marketing in the UK

Marketing and sales are crucial components of every thriving business. To unlock your full profit...

Read more
Visualising the importance of lead analytics when generating or acquiring leads

How Lead Analytics Improves Lead Generation and Lead Acquisition

Have you ever thought what you could achieve if all your leads were as good...

Read more

Smarter Flows, Stronger Fraud Prevention Tools & Sharper Tracking: Phonexa Product Updates

From upgraded product flows to stronger fraud tools and easier reporting, we’ve rolled out another...

Read more
Get Your Personalised Consultation Now
Book a Demo