Expert Advice for Every Stage of Performance Marketing

Phonexa
1 minutes read
Phonexa
1 minutes read

Phonexa COO Jeff Schaffer recently appeared on the “Enformed Insights” podcast in an episode titled “Unlocking Success in Performance Marketing: Advice For Every Stage Of The Journey.”

The “Enformed Insights” podcast shares an inside look into how industry experts succeeded in their respective fields.

Schaffer joined host Fred Pfeiffer, Enformion’s Director of Business Development and Marketing Intelligence, to discuss his journey in performance marketing and the insights he gained along the way.

Here are some of the highlights from the conversation:


(00:40) Information on Schaffer’s background and the road that led to Phonexa
(03:12) Schaffer outlines his approach to building and managing high-performing teams
(05:18) Advice for newcomers to the performance marketing industry
(08:58) Developing a passion for the industry
(11:26) Breaking down Phonexa’s key differentiators in the performance marketing software landscape
(13:55) The biggest challenges and opportunities facing the affiliate marketing industry
(16:45) Insights into Phonexa’s growth, future expansion plans, new features, and functionalities
(19:13) How Phonexa ensures its products are constantly evolving to meet the needs of their clients
(21:35) Schaffer provides a real-world example of the Phonexa platform helping a client achieve success
(23:02) The biggest pain points Phonexa helps clients solve
(25:37) Tips on using news sources to stay current with industry trends

To continue the conversation with Jeff, connect with him on LinkedIn.

Got Questions?

Get in touch! We are available 24/7.

Phonexa avatar
Phonexa
Related Posts

Conversion Funnel Optimisation: How to Drive Users to Action

Without a doubt, conversions play a crucial role in sales regardless of the business’s niche...

Read more
Visualizing the importance of data analysis when buying or selling leads, including checking their IP address

IP Lookup: Paving the Way for Data-Driven Lead Acquisition & Sales

Whether you generate leads for your own business, buy leads from lead generators, or sell...

Read more
Illustrating the value of analytics in email marketing

Email Verification to Ensure You Only Get High-Quality Leads

It’s no secret that a lead’s email address is one of the major points of...

Read more
Get Your Personalised Consultation Now
Book a Demo