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Buyer Journey
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User Reviews
How to Master Demand Generation by Uncovering the Buyer’s...
Harnessing the power of review sites has become a crucial element for businesses navigating the buyer's journey.
5 minutes read
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How To Master Global Affiliate Payment Strategies
Phonexa CMO Talar Malakian led a discussion with Svendsen to tap into his wealth of experience and profound expertise by...
4 minutes read
Affiliate Fraud
Call Verification
Fraud Mitigation
Lead Segmentation
Lead Verification
Unveiling the Secrets To Lead and Call Verification
In an age where every marketing dollar counts, the relentless onslaught of low-quality leads can...
5 minutes read
Leaving Ad Fraud Behind: Unlocking Profitability with Clean Lead...
Ad fraud is the silent thief of the digital age, silently syphoning away profits and...
6 minutes read
Affiliate Marketing
cookie deprecation
data hygiene
first party data
Performance Marketing
How Performance Marketers Can Thrive in the Post-Cookie Landscape
In the wake of this impending shift, Phonexa's Amplify webinar series orchestrated an illuminating episode featuring Michael...
4 minutes read
The Future of AI in Performance Marketing
As data becomes increasingly more complex to process for performance marketers, the significance of artificial intelligence grows...
4 minutes read
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