Phonexa & IPQS Partner to Fight Affiliate Fraud With Real-Time Threat Intelligence

Phonexa

2 minutes read

Los Angeles, CA—January 18, 2024—Affiliate fraud isn’t slowing down. If anything, it’s gotten harder to catch. That’s the reason behind the latest partnership between IPQS, a globally trusted fraud prevention platform, and Phonexa, known for managing calls and leads end-to-end.

The short version: businesses can now verify leads the moment they come in, vet publishers before they cause damage, and stop losing money on bot-generated leads.

This isn’t a small problem they’re going after. Human-like bots and shady suppliers have been submitting fake leads for years, quietly eroding the integrity of affiliate ecosystems and costing companies real money. The partnership is a direct response to that.

The idea is to make lead generation cleaner and more reliable across the board. IPQS fraud intelligence gets baked directly into the Phonexa platform — so clients aren’t jumping between tools.

They get real-time lead validation, a clearer picture of who their partners actually are, and a much tighter defence against financial losses. Rules can be created or adjusted at any time, which means fraud gets blocked without throwing unnecessary friction at legitimate users.

Here’s what the partnership delivers in practice

• Advanced Fraud Detection: Risk scoring that catches IP addresses and devices tied to past abuse — before they do more damage.
• Bot Detection: Catches bots, emulated devices, and proxy IPs that tend to go unnoticed by other tools.
• Better Lead Quality: Fewer bad leads, more reliable providers, and a cleaner path to growth.
• Streamlined Operations: Less time on manual processes, more focus on what actually drives revenue.
• Stronger Trust: Stays ahead of shifting fraud tactics, removes bad suppliers from the equation, and gives everyone in the chain more confidence.

“I am excited about growing our relationship with Phonexa to beat affiliate fraud,” said Dennis Weiss, CEO at IPQS. “Our cutting-edge fraud technology allows us to see changes in behaviour in real-time. This enables clients to make instant decisions when reviewing leads – protecting their bottom line.”

“Our partnership with IPQS is a major step in securing our industry against affiliate fraud, which is an ever-evolving problem in our space,” said Jeffrey Schaffer, Chief Operating Officer of Phonexa. “We offer all clients the flexibility to set up customised rule sets for real-time fraud prevention. They get clear visibility into traffic quality and how the customer journey should be impacted without having to log out of our platform.”

Want to Know More?

Phonexa’s platform manages inbound calls and leads from capture to conversion — replacing disconnected systems with one centralised place to run customer acquisition. To get in touch, schedule a meeting, email [email protected], or call (818) 800-0000. You can also fill out the form below to have someone from Phonexa reach out to you.

For more on IPQS, schedule a demo, email [email protected], or call (800) 713-2618.