Revenue Ping Back Log, Smart Search: August 2023 Product Updates

Liana Tonoyan
Chief Information Officer
2 minutes read
Liana Tonoyan
Chief Information Officer
2 minutes read

Phonexa’s tech team has been working hard, innovating and building custom solutions across our products to optimise and power your performance marketing automation campaigns.

Here are just some of the new features and improvements for the month of August across our suite of products.

And make sure to watch the library of instructional step-by-step videos produced by Phonexa’s Technical Onboarding Director, Tori Hester, on how to implement recent updates.

LMS Sync & Call Logic Updates

Revenue Ping Back Log

As an enhancement to our Revenue Ping Back feature, we have added a Revenue Ping Back Log. With this new report, you can easily see all revenue ping backs and the status (accept, duplicate or error). You can access this report by going to All Reports > Extras > Revenue Ping Back Log.

Tracking: Add to DNPL


On the Tracking tab of the product, we now have an option to add leads to a DNPL (do not present list).  

Track Call Duration: New Option

For call duration, we added an option to start the timer from the moment the call is transferred to the buyer. You can configure this by going to the Call Logic campaign, clicking on the Revenue Additional Settings tab, then for Track Call Duration you can choose “Buyer Response” or “Transfer to Buyer.”  

Trigger Silent Campaigns for Ping Post

We previously had the Trigger Silent Campaigns functionality for direct post products only. Now we have expanded this feature to apply to ping post campaigns as well. On the integration tab of the campaign, click on the Trigger Silent Campaign tab and select the silent campaign.

Smart Search


In Smart Search, we are excited to introduce a new feature to enhance your search experience.  In addition to providing you with relevant search results, we have incorporated the capability to effortlessly access relevant Knowledge Base articles.  

Publisher Rev-Share: Fixed Price Per Campaign

We revamped the interface for the Fixed Price strategy for the Publisher Rev-Share settings.  On the Rev-Share tab of the Publisher, when you choose the Fixed Price Rev-Share Model and cheque the box to Enable Rev-Share per Buyer’s Campaign, a new search form will appear with filters for product and buyer. This will allow you to more easily find the campaigns you need.

Got Questions?

Get in touch! We are available 24/7.

Liana Tonoyan avatar
Liana Tonoyan
Chief Information Officer
Liana Tonoyan is the Chief Information Officer at Phonexa. She oversees the operational and technical sides of the business for the all-in-one marketing automation solution for calls, leads, clicks, email, SMS, accounting, and more. Liana works closely with the company's leadership to set and drive organisational vision and technical strategy, all while ensuring effective implementation for goals and objectives. Liana has extensive experience across online marketing and lead generation industries throughout her career. She’s previously worked at KPMG, where she managed the operations department and worked closely with C-level staff.
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