In 2022, advertisers experienced a staggering $81 billion in losses due to ad fraud. Fast forward to 2023, and experts anticipate a 25% surge, projecting these losses to skyrocket to an astonishing $100 billion.
According to the Opticks 2023 Annual Ad Fraud Report, global digital ad spending is poised to exceed $626 billion this year. With widespread ad fraud running rampant, more and more affiliate marketers are operating with heightened vigilance to thwart the schemes of fraudsters.
Being prepared to mitigate fraudulent activities is essential, especially as affiliate marketing campaigns are increasingly targeted for ad fraud. Maintaining the integrity of these campaigns is paramount for sustainable growth in the affiliate marketing world.
To help you gauge the effectiveness of your fraud prevention measures, we’ve introduced a brand-new tool: the Marketing Fraud Prevention Proficiency Quiz.
Are you confident in your affiliate marketing campaign’s ability to ward off fraudulent activities? If you’re unsure, our quiz will help you evaluate your current fraud prevention measures. The Marketing Fraud Prevention Proficiency Quiz serves as a valuable self-assessment tool for affiliate marketers like you. Here’s what you can expect:
Discover how to counter ad fraud and future-proof your affiliate network.
Taking the quiz is a breeze. It consists of a series of thought-provoking questions about your affiliate campaign management. Your responses will be analysed, and you’ll be awarded a score. Additionally, you’ll receive a detailed analysis of your current fraud prevention measures.
Leave ad fraud behind and unlock profitability with clean lead management.
Our Marketing Fraud Prevention Proficiency Quiz is a valuable tool for affiliate marketers at all levels of experience. Whether you’re just starting or consider yourself an expert, the results will provide insights into areas where you can further strengthen your fraud prevention defences.
Uncover best practises for fraud detection and identity verification.
Effective fraud prevention is essential for maintaining the profitability and reputation of your affiliate marketing campaigns. By understanding and implementing best practises, you’ll safeguard your efforts against various fraudulent activities, including domain spoofing, click spam, cookie stuffing, and geomasking.
Evaluating your fraud prevention proficiency is the first step toward mitigating future attacks. Another crucial step is exploring automated marketing solutions with proactive fraud detection built-in, designed to empower your lead generation and distribution efforts.
Phonexa’s suite of enterprise-grade tracking software gives affiliate networks and publishers unprecedented access and control to campaigns, eliminating the lack of transparency across your lead generation efforts.
Learn how Phonexa’s third-party offerings help you combat fraud, reduce unnecessary ad spend, and increase your bottom line.
Don’t leave your campaigns vulnerable to fraud — take the Marketing Fraud Prevention Proficiency Quiz now and level up your affiliate marketing game.
To learn more about how Phonexa can help you in your journey towards fraud-free success, schedule a free consultation.
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